CREATIVE. TECHNOLOGIST. WORLD BUILDER.

Alexia has over 14 years of experience working with global brands including Disney, Nike, Microsoft, OpenAI, Adobe, and Google DeepMind.

She has been at the forefront of exploring how emerging technology can redefine the human experience and create impact through craft-centered innovation.

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Microsoft Build

“Microsoft’s retro workspace at Build salutes the OG developers of the 1970s”

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BLOOMCHILD

AN IMMERSIVE STORYTELLING UNIVERSE

Campaigns

Microsoft Build

An interactive, memorable experience dropped straight out of the 70s.

Microsoft Copilot+PC Launch

An immersive, fun experience designed to help lifestyle creators learn how to use co-creator features in the new Microsoft AI-PCs, enabling them to achieve their impossible dreams.

Annie’s AR TikTok Branded Effect

An innovative AR effect that triggers flapping bunny ears with a smile meter.

Adobe Firefly Social Launch

A creative campaign to excite creators about Adobe's new AI features, including Generative Fill and Generative Expand in Photoshop, aimed at all users.

Blue Bottle Coffee

An immersive event comparing AI-generated art with human art, demonstrating that human artists can still convey emotions more effectively than AI.

Microsoft x Keith Lee

A collaborative project with influencer Keith Lee, showcasing how Microsoft's Copilot AI can help restaurants grow their business through viral TikTok reviews.